Wednesday, October 26, 2011

Week 8 - Summary

Formulating ideas and concepts have never been my strong-suit, and maybe this project re-enforced that. Yet, I think what I've devised is a very rough (emphasize on rough) start to something that can become very useful and potentially profitable, if left in the  hands of someone who has the intuitive tools to develop such an 'endeavor.' In the end, I think my idea boiled down to ease of use rather than originality. I wanted to take an app already in existence, a mobile app that doles out restaurant reviews, in order to make is aesthetically clean and professionally moderated.

I think this is more easily said than done. There is a lot of competition out there already, think urban spoon, yelp, any website that offers reviews, coupons and GPS navigation. But reading user reviews is like sifting through an unreliable bargain bin of poorly devised opinions. I've read reviews of restaurant's where people based it off of what a friend said, without ever visiting! At the same token, who is going to sit down with a dozen newspaper prints (a dying medium) and sieve through all those clunky pages. My idea is like taking a professional restaurant review's and making them digital. Then taking those reviews and putting them in one place. It's streamlining.

I think the most useful thing from lecture I was able to relate to this was from the RFID/QR code lectures. I like the idea of seeing a restaurant and being able to scan a code on their window with a smart phone, and instantly seeing what a professional has to say, rather than hemming and hawing over a menu. In summary, if someone took the time to set in motion my idea, I would certainly download from the app store, and I think others would too.

Blogs I commented on:

http://sarahbrandt123.blogspot.com/2011/09/blog-assignment-1-my-project-idea.html?showComment=1319650814141#c2945159914416983437

http://beautyisonlyhairdeep.blogspot.com/2011/09/entrepreneurial-idea.html?showComment=1319651043917#c7601464589909121598

http://thcockrellist195.blogspot.com/2011/09/week-one.html?showComment=1319651189554#c3164176958129618500

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