Monday, September 26, 2011

Week 3 -Safety

When considered an application, such as the one I've proposed, safety of information should be of concern.  This app has the ability to recognize a user's location and sensitive information (such as email addresses and names) are being collected and used. The place where all this information is stored must be very secure. In the event I decide that I know longer want to continue providing this service, all components that store data must be manually destroyed (ie: melted).

When considering the computer I would use to store all the information on, it's most important asset would be having enough permanent storage on the hardrive. Something mobile like flash memory would be a good option as I can upload the information wherever I am and work from where ever needed.

My idea is relatively mobile and does not store extremely susceptible material, so these were more difficult topics to write on.

Monday, September 19, 2011

Week 2 -Security/Excel

       This week's lecture focused primarily on privacy/social security, and excel. While I struggle to find a relatable use for my entrepreneurial  idea in terms of excel, a place that I can expand on is security.

       My idea consisted of being able to detect where you are, in order to narrow it's suggestions to fit one's needs. Then, that person was able to enclose feedback of the professional's review to their twitter/facebook/etc. The issue with this is one may not want to reveal their whereabouts to everyone in their virtual circle. Therefore, in order not to compromise one's privacy, there would have to be tools that allowed one to choose whether or not they wanted to use the function. And if so, to whom they want to be keen to this information. It can be as simple as a check box indicating whether a user wants to post certain data. That way, they can customize their account to fit their preferences.

      A possible use for excel is for a developer to track positive and negative feedback on reviews in an easy to read format. For example, if people consistently give one review 5 stars, that information can go into a spreadsheet and indicate the quantity of people who found a review helpful. The same can be done for negative reviews. A developer can look at this information, and choose to eliminate certain authors from the database if they consistently produce poor feedback.

Monday, September 12, 2011

Week 1 -Into/Social Media

          My entrepreneurial project isn't so much of a new concept as it is a supplementary idea that merges together certain services which are already in existence. For people who do a lot of traveling, finding decent restaurants in a foreign place can be a cumbersome process. There are so many sites out there that offer reviews, directions, coupons and what have you, but they involve browsing and time wasted on dead-end research. My idea is a mobile app that detects your location and gives you professional (ie: zaggot, nytimes)  reviews and turn by turn direction (as opposed to just a map), in addition to any deals that the location may be running.


        This can be related to last week's lecture on twitter, because as I learned, twitter is not just for individuals, but also a powerful marketing and advertising tool. This mobile app could possibly search twitter feeds of companies/professionals that have a concentrated focus on rating and reviewing restaurants. Another possibility is that users of the app can submit feedback (via their twitter accounts) in concern to a review they read. If someone found a review to be helpful, they can re-tweet it, and it would be shown under article on the app.


       I realize there are applications and websites out there that provide similar services. Even though user feedback is handy instrument, my focus is directed more towards eloquent, articulate, and adept reviews from industry experts who really know what they are talking about. This coupled with ease of navigation and lure of discounts can prove to be something that travelers and even locals may find useful